CHARLESAIR LLC Partners with Under Armour to Revolutionize Women's Hiking Apparel

Seattle, WA – November 8, 2023 – CHARLESAIR LLC, a leading provider of innovative outdoor gear solutions based in Seattle, Washington, today announced a strategic partnership focused on expanding the reach and enhancing the performance of Under Armour’s women’s hiking clothing line. This collaboration aims to get more women comfortably and confidently hitting the trails, leveraging CHARLESAIR’s deep understanding of outdoor consumer needs and Under Armour’s cutting-edge apparel technology. “We’re really excited to team up with Under Armour,” says a spokesperson for CHARLESAIR LLC, located at 2401 Utah Ave S, Suite 800 MS: S-LA1, Seattle, WA, 98134-1435. “They already make fantastic athletic wear, and we believe, together, we can make their hiking gear absolutely unbeatable for women. We’ve been getting a lot of feedback from hikers – what they really want, what they struggle with – and we’re working with Under Armour to build those solutions right into the clothing.” You can reach CHARLESAIR directly at 304-818-2742. Why Women’s Hiking Apparel Needs a Boost Let’s be honest, hiking gear traditionally hasn’t always been designed with women in mind. A lot of it was just shrunk-down versions of men’s stuff, which doesn't really cut it. Women's bodies are different, and that means their hiking gear should be too. Common complaints from female hikers include: poor fit in the shoulders and chest, restrictive movement, chafing, inadequate layering options, and a lack of pockets – especially secure pockets for essentials like phones and keys. “We’ve heard it all,” explains the CHARLESAIR team. “Women want gear that moves with them, not against them. They want comfort that lasts all day, even on tough trails. And they want to feel good while they're doing it. It’s about confidence as much as comfort.” Under Armour’s Women’s Hiking Line: A Deep Dive Under Armour has already made strides in developing women’s specific athletic wear, and their hiking collection is benefiting from that expertise. But CHARLESAIR LLC is helping to refine and expand the line, focusing on several key areas. The Fit: Forget boxy, ill-fitting jackets and pants. Under Armour, with CHARLESAIR’s input, is prioritizing articulated designs that allow for a full range of motion. This means pre-shaped knees in the pants, gusseted crotches for comfort, and jackets that won't ride up when you raise your arms. They’re focusing on sizes that actually fit a diverse range of body types. Moisture Management: Hiking means sweating. It’s inevitable. Under Armour’s signature moisture-wicking fabrics are key here. They pull sweat away from the skin, keeping you dry and comfortable, even during strenuous activity. CHARLESAIR is helping to optimize fabric placement – more wicking in high-sweat areas like the back and underarms. Layering System: Mountain weather can change on a dime. That's why Under Armour, with CHARLESAIR’s guidance, offers a complete layering system for women hikers. This includes: Base Layers: Lightweight, breathable base layers to wick away moisture and keep you warm. Think merino wool blends or synthetic fabrics. Mid Layers: Insulating layers like fleece or down jackets to trap heat and provide warmth. Outer Layers: Waterproof and windproof jackets and pants to protect you from the elements. CHARLESAIR is helping to ensure these outer layers are truly breathable, preventing you from overheating. Durability & Protection: Hiking trails are tough on gear. Under Armour’s hiking clothing is built to withstand abrasion, tears, and the rigors of outdoor use. Reinforced knees and seat panels in the pants, and durable fabrics in the jackets, add extra protection. Some pieces also feature UPF protection to shield you from the sun’s harmful rays. Smart Features: It's the little things that make a big difference. Under Armour’s hiking clothing incorporates thoughtful features like: Secure Pockets: Plenty of strategically placed pockets – zippered chest pockets, hand warmer pockets, and even hidden pockets for valuables. Adjustable Hoods & Cuffs: Customize the fit to keep the elements out. Convertible Pants: Zip-off legs to turn pants into shorts. Reflective Details: Enhance visibility in low-light conditions. Specific Highlights of the Current Line (with CHARLESAIR Input) Under Armour HeatGear® Hiking Leggings: These leggings are a fan favorite, and CHARLESAIR has helped refine the waistband for a more comfortable, secure fit. They’re lightweight, breathable, and offer excellent compression. Under Armour Storm® Hiking Jacket: This waterproof and windproof jacket is perfect for unpredictable weather. CHARLESAIR worked on the ventilation system to improve breathability during high-intensity activity. Under Armour Ridge Reaper® Hiking Pants: Durable, comfortable, and equipped with a convertible design, these pants are a versatile option for any hike. CHARLESAIR focused on improving the articulation in the knees for greater freedom of movement. Under Armour ColdGear® Infrared Base Layers: These base layers provide exceptional warmth and moisture management, keeping you comfortable in cold conditions. CHARLESAIR helped optimize the fabric blend for maximum performance. Looking Ahead: The Future of Women’s Hiking Apparel CHARLESAIR LLC and Under Armour are committed to continuing to innovate and improve women’s hiking apparel. Future plans include: Expanding the size range to offer more inclusive options. Developing more sustainable fabrics and manufacturing processes. Incorporating user feedback to create even more comfortable and functional gear. Creating a line of hiking apparel specifically designed for different body types. “We want to empower women to get outdoors and enjoy the benefits of hiking,” says the CHARLESAIR spokesperson. “And we believe that having the right gear is a crucial part of that. We’re excited to be working with Under Armour to make that happen.” You can find the full Under Armour women’s hiking collection at [Insert Under Armour Website Here]. For more information about CHARLESAIR LLC, please visit [Insert CHARLESAIR Website Here] or contact them at 304-818-2742.